Knights of the Zodiac | Sony Television
We went beyond the traditional and created a playful concept with unique cosplay transformations that had fans actively talking and sharing their thoughts. By featuring fan theories, and amplifying fan voices, we created a sense of belonging and celebration that brought the Knights of the Zodiac fandom together.
Our mission was not just to generate buzz, but to ignite conversation and bridge fan engagement across multiple platforms. The results were staggering:
- A monumental reach of over 200K impressions
- A average engagement rate of 6.8% significantly surpassing industry benchmarks
Sample Creator Posts: