Monkey Man | Universal - Trailer Park Group Skip to main content

Case Study

Monkey Man | Universal

We unleashed the beast and embarked on an action-packed journey with Universal Pictures UK to help create a dynamic theatrical campaign, igniting interest and stirring excitement across Universal's social platforms.

Our carefully curated content plan spotlighted the film’s high-octane action and adrenaline-inducing sequences, while also highlighting the familiar faces of the cast and emphasising Dev Patel’s directorial debut. Our role encompassed various facets of account management and content creation, including compiling comprehensive reports on trailer drops spanning 24 hours and 7 days, as well as shooting, editing, and sharing content across the accounts and handling community management duties.

We attended a special screening of Monkey Man where we captured exclusive content and conducted live interviews with the talent, promptly shared on Universal Pictures UK’s Instagram. These snippets were also edited to post across the TikTok account in line with their look and feel. By producing socially relevant BTS content that offered a unique angle and recognisable talent, we enhanced the appeal of the movie to a broader audience.