Universal Monsters | Universal Pictures
Seems like everyone is online dating these days and our Universal Monsters are jumping on the bandwagon. We created fake dating profiles for the most popular and fan-favorite monsters, utilizing photos of them from the park with humorous copy in their bios.
What might a day in a monster’s life be like? From being created to eating breakfast, maybe a killing spree before bedtime? We pulled inspiration from the TikTok trend, creating a supercut of clips that play out the monster’s day from start to finish.
We leaned into the different monsters’ personalities by showing just how they would approach a Thanksgiving dinner, detailing the Thanksgiving stereotypes of family members with a Universal Monsters twist.
We tapped into celebratory content by shouting out Bela Lugosi’s Birthday, the anniversary of Frankenstein, and Halloween with our Monster Mashup Halloween video. Our fans were so excited to celebrate these legends alongside us.
We tapped into popular TikTok trends such as the Teenage Dirtbag Transformation trend and the Death Drop trend.