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Our creative strategy was to make war drama rejectors look twice with the film’s “one-shot” stylistic tactic. We brought the film’s unique one-shot style to life in hero material both big and small and built interest among fans in and outside the genre.

Our design for 1917’s industry-facing marketing materials brought our client’s vision to life: 1917 as a broadly appealing and resonant depiction of hope, friendship, and the race against time. This hero material ultimately set the tone, look and feel for the final campaign.