Case Study
Insidious: The Red Door | Sony
We transported audiences into The Further for Sony UK’s home entertainment campaign for Insidious: The Red Door.
We took viewers on a terrifying journey that captured the attention of franchise fans and newcomers to the genre via the Sony Pics at Home Social Channels.
We produced a suite of bespoke assets that sat across organic and paid social, showcasing the eerie and frightening moments within the film. Our bespoke assets incorporated unique elements from the film, such as the metronome and the titular red door as tools to creative inventive content, as well as light-hearted assets like our guide to astral projection and of course, socially relevant memes.